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Posts Tagged ‘branding’

These Products Have Packaging You’ll Swoon Over

Monday, May 15th, 2017

Hire a genius designer = get genius packaging. If done correctly, your product’s packaging could be as good as your product (maybe even better?!) and it’ll be exactly what draws eyes. We typically like to say, “Wherever the eyes go, business grows.” (That may or may not have been made up on the spot, but it’s so true.) Sure, packaging that looks nice gets attention; but packaging that stands out, tells its own story, and has functionality all on its own is pure brilliance. We found inspiring examples from BoredPanda. Check them out here: http://www.boredpanda.com/creative-packaging/

Still feeling a little overwhelmed? We’re here and ready to rescue. Drop us a line at patty@xercel.com or call and chat with us at (215) 255-6955.

 

How To Keep Up With Digital Trends In 2017

Wednesday, March 1st, 2017

It’s here. Hi! Hello!

The moment we’ve been excitedly anticipating: 2017 will be the year digital ad spending surpasses television. That’s right. Old media’s out, new media’s in. Mobile ad spending is expected to increase by almost 32% this year and there’s absolutely no chance of it slowing down. Wondering how many dollar signs that is? That’s in the ball park of $32 billion. Let that sink in.

Market your product/brand before it’s too late.

Right now, digital trends are changing. The evolution never stops. That’s why it’s ridiculously crucial to get on board before your ‘S.S. Brand’ ship submerges and never resurfaces. Those who can market themselves to adapt will undoubtedly succeed. Those who don’t plan and pay attention, well, you’ve seen Titanic – haven’t you?

Want to get the current trends down for your business?

Dig into this topic from Digital Turbine by clicking here. Still feeling a little overwhelmed? We’re here and ready to rescue. Drop us a line at patty@xercel.com or call and chat with us at (215) 255-6955.

 

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